Navigating High Stakes Sport
Mentoring from Real Life Experience
Reaching the top of international motorsport can come with rich rewards, but the journey requires enormous funding and pitfalls are present at every turn.
Some sports have structured pathways to the highest level, whilst others such as tennis and golf are similar to motorsport in that progression must be navigated and funding needs to be raised.
Greg has worked through this environment for nearly 20 years, and can share valuable advice to athletes and parents of talented athletes as they embark on similar endevours.
What We do
Driving Business Excellence
Through navigating the career of his son, Calan Williams, Greg has the ability to share invaluable knowledge to others choosing this daunting path.
With no personal funding, Calan was able to scale the motorsport ladder from Tiger Kart Club in Perth, Western Australia through European Formula 3, FIA Formula 3 and Formula 2. Now he is racing professionally as a dual Champion in World GT3 racing.
Through this experience, Greg can provide guidance not only on how the enormous funding can be achieved, but also on how to avoid the pitfalls that can so easily be succumbed to!
Whilst this assistance is invaluable to drivers, or parents of drivers pursuing ambitions in motorsport, it is also very applicable to sports such as tennis or golf where a similar business and revenue generation approach is required to achieve success.
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Examples of What We Offer
01
Business Planning
Gain valuable insight on how to plan your business approach.
03
Fundraising Strategy
Successful, sustainable fundraising requires a wholeistic, coordinated approach for which proven appraoches are invaluable.
05
Relationship Building
Building your network of relationships is key to achieving success through challenging roads to the top.
02
Profile Development
Attracting funding will invariably be linked to growing the profile of the athlete which can be challenging from a young age. Learn from experience how this can be approached.
04
Sponsorship Generation
Receive guidance and support to develop your sponsorship strategy and learn how to build and maintain relationships.
06
Stakeholder Management
In challenging and "high stakes" sporting pathways, managing stakeholders is critical to maximise opportunities and often essential to avoid unnecessary expenditure.